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- General Description of the Institution
- Address of İzmir University of Economics
- Academic Authorities
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- List of Programs Offered
- General Admission Requirements
- General Registration Procedures
- ECTS Credit Allocation
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- Departmental Erasmus Coordinators
- Degree Programs
- Visual Communication Design
- Qualification Awarded
- Level of Qualification
- Specific Admission Requirements
- Qualification Requirements and Regulations
- Recognition of Prior Learning
- Profile of the Program
- Program Outcomes
- Course & Program Outcomes Matrix
- Occupational Profiles of Graduates
- Access to Further Studies
- Program Structure
- Course Structure Diagram with Credits
- Exam Regulations & Assessment & Grading
- Graduation Requirements
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COURSE INTRODUCTION AND APPLICATION INFORMATION
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| Course Name | |
| Code | Semester | Theory (hour/week) | Application/Lab (hour/week) | Local Credits | ECTS |
|---|---|---|---|---|---|
| Fall |
| Prerequisites | None | |||||
| Course Language | ||||||
| Course Type | Required | |||||
| Course Level | - | |||||
| Mode of Delivery | - | |||||
| Teaching Methods and Techniques of the Course | ||||||
| Course Coordinator | - | |||||
| Course Lecturer(s) | - | |||||
| Assistant(s) | - | |||||
| Course Objectives | |
| Learning Outcomes | The students who succeeded in this course;
|
| Course Description |
|
| Core Courses | X |
| Major Area Courses | ||
| Supportive Courses | ||
| Media and Managment Skills Courses | ||
| Transferable Skill Courses |
WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES
| Week | Subjects | Required Materials |
| 1 | Introduction and Theme development | Brainstorm Izmir from a foreign perspective. Students create blogs. |
| 2 | Visual Research Methods | Conduct individual visual research and content gathering with feedback |
| 3 | Presentation techniques/tools | Prepare presentations of research |
| 4 | Presentations. Project 2 given. | Analyze previously gathered visual research with feedback |
| 5 | Visual Analysis | Generate and test ideas from research with feedback |
| 6 | Idea Generation | Finalize ideas and generate final outcomes |
| 7 | Presentations. Project 3 given. | Collaborate with MMD401 and choose an experience to design for |
| 8 | Visual research | Conduct visual research of chosen experience with feedback |
| 9 | Visual analysis | Draw up visual analysis and generate ideas with feedback |
| 10 | Idea Generation | Test and finalize ideas with feedback |
| 11 | Finishing | Prepare presentations of projects and progress |
| 12 | Presentation. Project 4 : graduation proposal given. | Research possible graduation theme with feedback |
| 13 | Visual research | Extrapolate research and formulate design briefs with feedback |
| 14 | Design briefs | Redraft briefs with feedback |
| 15 | Jury | Student presentations |
| 16 | Review of the Semester |
| Course Notes/Textbooks | Instructor prepared PDF presentations |
| Suggested Readings/Materials | Various artist websites relating to visual research, TED talk videos, DVD |
EVALUATION SYSTEM
| Semester Activities | Number | Weigthing |
| Participation | 5 | |
| Laboratory / Application | ||
| Field Work | ||
| Quizzes / Studio Critiques | ||
| Portfolio | ||
| Homework / Assignments | 5 | |
| Presentation / Jury | ||
| Project | 3 | 60 |
| Seminar / Workshop | ||
| Oral Exam | ||
| Midterm | ||
| Final Exam | 1 | 30 |
| Total |
| Weighting of Semester Activities on the Final Grade | 70 | |
| Weighting of End-of-Semester Activities on the Final Grade | 30 | |
| Total |
ECTS / WORKLOAD TABLE
| Semester Activities | Number | Duration (Hours) | Workload |
|---|---|---|---|
| Course Hours (Including exam week: 16 x total hours) | 16 | 2 | 32 |
| Laboratory / Application Hours (Including exam week: 16 x total hours) | 16 | ||
| Study Hours Out of Class | 8 | 8 | |
| Field Work | |||
| Quizzes / Studio Critiques | |||
| Portfolio | |||
| Homework / Assignments | |||
| Presentation / Jury | 3 | 3,3 | |
| Project | 3 | 21 | |
| Seminar / Workshop | |||
| Oral Exam | |||
| Midterms | |||
| Final Exams | 1 | ||
| Total | 168 |
COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP
| # | Program Competencies/Outcomes | * Contribution Level | ||||
1 | 2 | 3 | 4 | 5 | ||
| 1 | To be able to use the advanced theoretical and applied knowledge attained in the areas of Visual Communication Design (Multimedia, Photography, Graphic Design and Typography), | X | ||||
| 2 | To be able to investigate, interpret and evaluate the developments on Visual Communication Design in the world and in Turkey, | X | ||||
| 3 | To be able combine images and words creatively in order to convey visual ideas | X | ||||
| 4 | To attain a high level of complex problemsolving using a variety of design methodologies, | X | ||||
| 5 | To understand the principles of compositional space | X | ||||
| 6 | To have a clear understanding of creative art direction, | X | ||||
| 7 | To attain proficiency on the implementation of production standards and to be able to use Visual Communication Design related software and communication technologies. | X | ||||
| 8 | To have an advanced level knowledge and experience in photography and video production, including image processing, editing and postproduction techniques, | X | ||||
| 9 | By using a second foreign language at least on an intermediate level, to be able to follow the information in Visual Communication Design and communicate with colleagues, | X | ||||
| 10 | To have social and ethical awareness in the stages of creating, applying and evaluating the practices related to Visual Communication Design, and to act consciously and sensitively in the application of these values, | X | ||||
| 11 | To take responsibility both as an individual and as a team member in order to solve creatively the unexpected and unforeseen complex design problems encountered in the Visual Communication Design practices. | X | ||||
| 12 | To utilize the ability to evaluate and criticize acquired knowledge and skills, to diagnose ones individual educational needs, and undertake selfdirected and continuous education in the discipline. | X | ||||
*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest